To deliver high-quality product training across the Sony Professional market
Sony are leaders and innovators in developing market leading Broadcast, Professional and Business Solutions, Sony wanted to develop a high quality training solution to deliver product knowledge to their dealers, resellers and customers. Sony’s key objectives were to:
- Increase access to training through a cutting edge learning portal that entices users to get involved and find out more about Sony products
- Create a highly interactive learning experience to encourage take up and knowledge retention
- Improve the proficiency of using or installing Sony Professional products through a range of engaging “how to…“ training
- Measure success and improve dealer account management through automated tracking and reporting.
High-quality, Totara-based Knowledge Portal
Sony needed more than a website with some product information pages. A training solution was required, with the ability for users to track their learning and for Sony to review the progress of their learners while tracking the popularity of courses published to the site. The ability to quickly and easily access elearning, record face-to-face training records and gain Sony certification for completed modules were key.
All this had to be delivered in multiple languages for a cross-European roll-out. Totara Learn was identified as the perfect fit for this range of functionality, cost effectiveness, great usability and ability to present a high-quality, Sony-branded experience. Sony was the 100th company to use Totara as a LMS solution.
Secure systems integration
Another important requirement was to interface with other Sony customer relationship management systems, including the pro.sony website, Eloqua and Salesforce. This enables Sony to build a profile on its customers, measure how engaged they are and deliver targeted training they want to complete. Kineo worked with Sony to create a robust and highly secure sign on environment enabling users to login to The Knowledge Portal with the same credentials as the pro.sony website.
Being able to easily identify learners activity on the site has given Sony valuable insight into the content people are interested in and has enabled them to work harder in delivering targeted training.
High-quality rapid elearning with Articulate
Due to the need to regularly release training related to product updates and new products, Sony identified elearning as an essential part of The Knowledge Portal. Sony needed to be able to produce and roll-out high quality elearning rapidly. Together Sony and Kineo identified Articulate Studio as the ideal authoring tool to use. Kineo provided the tool, Sony-branded templates and training and Sony are now proficient at producing elearning content in-house, all accessed through their Totara portal.
Great partnership, great platform
This was project with many parts: an LMS implementation, complex systems integration, rapid elearning content authoring, capability training, European roll-out, campaign materials and on-going support.
It has been a resounding success. Sony have a feature-rich learning portal, with the ability to maintain this in-house and develop their own e-learning content on-going.
The Knowledge Portal has a large and growing base of repeat users who enjoy using the site. Sony have monitored the usage of the site and user feedback to observe what has worked well and less well, and worked with Kineo to continually improve the service.
“Sony decided elearning was the only way we could keep up with the training demands of our customers. Kineo were instrumental in advising on the range of learning management systems on offer and provided the technical expertise to customise this to our requirements."
“Identifying we would need up-skilling to produce interesting and engaging e-learning content Kineo also provided a training service to our in-house team of trainers. We are still working closely with Kineo to enhance the site, bringing new features and fresh designs to The Knowledge Portal”.
Darren Shurmer, Sony Professional Trainer and Project Manager for The Knowledge Portal
Try It Yourself
The Knowledge Portal is a publicly available service. Create an account and try it yourself at pro.sony.eu/training.